KARIMA ASAAD

Karima is an award-winning artist with a unique ability to capture a moment that evokes our curiosity and invites us to engage with the subject, her work has a raw and slightly voyeuristic feel. Thoughtful composition and clever conceptualisation give us a sense of comfortably existing within the scene. Spontaneous and intimate, Karima’s work epitomises freedom. Utilizing ambient lighting, and with a unique capacity for elking outstanding natural performances from both real and professional talent - Karima’s world feels poignant and honest. 

Prior to settling in Sydney, Karima worked as a photojournalist and freelance creative photographer in London and New York. These formative years provided integral training for capturing the ephemeral vignettes of life. Karima’s clients include Westfield, Commonwealth Bank, Zip It, Glints and Samsung. 

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RENEE NOWYTARGER